PROBLEM
Too many people are filming on their phones at music events such as festivals and concerts, and not living in the moment. This arguably ruins the atmosphere. Why watch a concert through your phone when you can just do that at home?
INSIGHT
We cannot eradicate phone usage, but we can minimise it.
SOLUTION
An application that allows video sharing so that others are not required to. Prioritising living in the moment. Instead of everyone recording from the same angle, specific zonal recording areas are applied so content can be shared from these vantage points. At the end of the night, a highlight reel is curated from the minimal photos and videos you have captured so you can have the memory and maximise the moment.
